Seth Godin [1] [2] wrote about the power of marketing when you seek the permission first, of you intended market, in his book, Permission Marketing. The theme of his informative and ground-breaking book, was to ask first, then market to friendly receptors. The likelyhood of success is greatly increased. The reality, it increases in many ways. Not the least of which is the willingness of the market to recieve your jingle the next time around.
Just when you think you’ve seen the latest coolness, a blast from a fresh cool breeze zips by your consciousness and the constantly evolving web produces another wonder for us. Today I stumbled upon the cool do-it-yourself Widget site called, SpringWidgets, while investigating another, totally unrelated site.
Widgets are those little programs most often written in FLASH or Javascript, that are made up of portable chunks of code, easily installed and executed within any separate HTML-based web page. Widgets are simple programming requiring no additional compilation by the user. They are just plain cool!
Widgets are known by a number of ‘other names’ as well: gadget, badge, module, capsule, snippet, mini and even… flake.
Though the web widget is used for personal web enhancement, or for the pleasure and ease of those who visit our web publications, businesses are just now beginning to see them as valuable tools in their marketing and education plans.
Spring Widgets allow you build your own widgets using several templates.
Take a look at SpringWidgets and get to pumping up your web presence with these steroidial web experiences.
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